VLIPP

VLIPP is a VR/360 company, giving audiences access to unattainable events through technology. An early adopter and developer of the technology, they needed an identity that was unique but felt relevant for their world. The challenge was communicating a 3D immersive experience in 2D.

The V icon deliberately plays with perspective and dimensionality, bending the rules on what is possible, much like the brand itself. Imagery and film has a prismatic, multiplied effect to communicate this dimensionality.